The number of people shopping through mobile devices is growing dramatically. According to Gemius, already 61% of web users buy through mobile devices. More and more companies decide not only to optimise their web page for mobiles, but to develop a mobile application, which provides many additional benefits both for the company and the client. […]
Read moreShopping with Smartphone in Hand. What Should Modern M-Commerce Applications Include?
Currently, there is a new interesting trend in m-commerce. Shopping applications have become ubiquitous and whether a store owns an app or not is no longer the issue. What is the question is, however, how this app supports customers in making a purchase. The emphasis no longer rests on attracting customers, although this is still […]
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