Applications are aimed at building a long-term relationship with returning users. Therefore, work on retention and ways to increase it…
Most marketing and e-commerce experts agree that m-commerce applications or loyalty applications generate business benefits. Apart from constituting an additional…
The number of people shopping through mobile devices is growing dramatically. According to Gemius, already 61% of web users buy…
There has been much talk of e-commerce in recent years. Meanwhile, it is m-commerce that is gaining ground, a trend…
App Store Optimization, or ASO, entails the process of maximising the visibility of an app across app store search engines…
Currently, there is a new interesting trend in m-commerce. Shopping applications have become ubiquitous and whether a store owns an…
Thoughtful usability is the key to success of every m-commerce app. A well-designed user journey guarantees high conversions and prevents…
Despite the many materials written about good practices in the field of ASO, a number of companies still make some…
Android Jetpack was released by Google to fulfil three main objectives: acceleration of programming, removal of redundant code, and improvements…
We live in times of ever-changing technology, where new ideas emerge on a daily basis. Just when we thought that…