How to increase mobile app retention? Six proven methods.

Appchance on 15 April 2020

Applications are aimed at building a long-term relationship with returning users. Therefore, work on retention and ways to increase it should start at the design stage of the application. If paid promotion turns out to be the only source of retention in practice, it is definitely worth looking for the reasons for the low return of users in the application itself and implement the appropriate changes.

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