App Store Optimization, or ASO, entails the process of maximising the visibility of an app across app store search engines and increasing the amount of conversion as regards install rate. Root causes of a success on the market lie in crafting a well-designed app which satisfies user requirements. Yet, what comprises an equally fundamental task […]

Appchance on 18 June 2018 ■ No Comments

Client guide

Current data shows that there are nearly 4,000,000 (four million) applications available for Android devices and over 2,000,000 (two million) for iOS devices. Due to the high competition in the market of mobile applications, positioning in stores is a very important element of promotion (thanks to which we generate organic downloads).

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